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BASL Masterclass - Sports Media Rights: Maximising Value ViaTender Processes & Deal Negotiations

The British Association for Sport and Law are thrilled to be kicking off their 2022 Masterclass Series with a session entitled 'Sports Media Rights: Maximising Value via Tender Processes & Deal Negotiations'. The session will be expertly delivered by Oliver Holland and Kate Sloane from TEAM Marketing AG and will cover topics such as:

  • COMPETITION FORMAT: Positioning of product, response to industry and consumers

  • RIGHTS PACKAGING: Packaging options and the legal & regulatory requirements

  • SALES PROCESS: Tenders & auctions and financial security

  • RIGHTS AWARD & DEAL NEGOTIATION: The award of rights and the impact of long-term deals.

The session will take place on Friday 25th February and

will begin at 10am and conclude at approximately 1.30pm.

BASL members can attend for £199 and non-members for £229.

Our multiple booking offer will give you a 10% discount if you book two or more masterclasses and different members of your team/organisation can attend different masterclasses to utilise this discount offer.

For more information see our Masterclass webpage or you can email us directly at

Sports Media Rights Flyer
Download PDF • 167KB


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